ABOUT
Dan Barclay - engineering leader and founder, London
NAMEDAN BARCLAY
ROLEENG LEAD
BASEDLON · UK
YRS10+
BIOGRAPHY · DAN BARCLAY

About
Dan Barclay

Dan Barclay is an engineering leader, full-stack product engineer and founder based in London, United Kingdom. He has spent 10+ years building and scaling software for millions of users - across consumer marketplaces, B2B SaaS, mobile apps and AI tooling.

Today, Dan is focused on building four products of his own:

  • Promptly - the CMS powering the next wave of AI development. A B2B SaaS that hands LLM prompts back to the domain experts who write them, used in production by 100+ companies. Built in TypeScript on a typed prompt-fetching SDK.
  • KeepFresh - a Swift-built iOS app working to end food waste for good. Tracks grocery inventory and surfaces expiry alerts before things spoil. 77,000+ downloads, used daily by hundreds of households. The async backend runs on Hono.js on Cloudflare Workers with D1 storage.
  • Stitch - a free web app that combines split Strava rides into one activity. Preview the route and gaps, download a GPX backup, then confirm the upload - it never deletes an activity. TypeScript and Remix 3 on Cloudflare Workers with Durable Objects.
  • On Air - a free-forever Wispr Flow alternative for Mac. Built for developers ramping up their AI-driven coding by voice: hold fn, speak, let go - the transcript is pasted into whatever you were typing in, with a soft red glow as the only interface. A native Swift 6 and SwiftUI app on OpenAI live transcription.

His stack of choice runs the gamut: TypeScript, React, Node, Python, Rust, Swift, plus a deep working focus on Large Language Models, the Model Context Protocol (MCP), and the engineering practices needed to ship AI features safely into production.

He has been an active contributor on Stack Overflow since 2018, answering TypeScript, JavaScript and React questions that other engineers have voted into the site's reference material.

Dan is most motivated by hard problems and the people driven to solve them - work where technical vision and product judgement have to align with business outcomes to ship something mission-critical.

STACK OVERFLOW8 YEARS ANSWERING
PEER-REVIEWED · STACK OVERFLOW

SPECIALITIES, SCORED

Dan has answered on Stack Overflow since 2018. Below are his contributions measured by topic.

8,545
REPUTATION
ANSWERS
20
BADGES
2 GOLD · 26 SILVER · 22 BRONZE
typescript7163 answers
javascript7013 answers
reactjs7003 answers
typeorm723 answers
postgresql712 answers
swiftui264 answers
VIEW FULL PROFILE ON STACK OVERFLOW
PROFILES

Where to find Dan Barclay

Every profile below belongs to the same Dan Barclay - engineering leader, London.

PODCASTS
01 EPISODE

Podcast Appearances

Podcast appearances and live calls. Conversations on engineering leadership, AI, testing and the messy business of shipping software.

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FAQ

Dan Barclay - FAQ

01

Who is Dan Barclay?

Dan Barclay is an engineering leader and founder based in London, UK. He is a full-stack product engineer with 10+ years of experience building and scaling software to millions of users. He is the founder of Promptly, a B2B SaaS CMS for LLM prompts used by 100+ companies, KeepFresh, an iOS app with 77,000+ downloads that helps households track grocery inventory and reduce food waste, Stitch, a free web app that combines split Strava rides into one activity, and On Air, a free-forever Wispr Flow alternative for Mac.

02

Where is Dan Barclay based?

Dan Barclay is based in London, United Kingdom.

03

What does Dan Barclay work on?

Dan Barclay is focused on building four products: Promptly (promptlycms.com), the CMS powering the next wave of AI development - used in production by 100+ companies to author, version and ship LLM prompts without a code deploy - KeepFresh (keepfre.sh), an iOS app working to end food waste for good, with 77,000+ downloads - Stitch (stravastitch.com), a free web app that combines split Strava rides into one activity - and On Air (useonair.app), a free-forever Wispr Flow alternative for Mac, built for developers who code with AI by voice. His technical work spans TypeScript, React, Node, Python, Rust, Swift, and AI tooling including LLMs and the Model Context Protocol.

04

Is Dan Barclay active on Stack Overflow?

Yes. Dan Barclay has contributed on Stack Overflow since 2018 at stackoverflow.com/users/9961739/dan-barclay. His highest-scoring answers are in TypeScript, JavaScript and React, including a widely referenced answer on the "'React' refers to a UMD global, but the current file is a module" TypeScript error. His Stack Overflow tag scores are a community-voted record of his specialities.

05

Is Dan Barclay the same person as the BMO Capital Markets executive?

No. This Dan Barclay is a software engineer and founder based in London, UK. He is unrelated to Dan Barclay, the retired CEO of BMO Capital Markets in Toronto, Canada. They share a name and nothing else.

06

How can I contact Dan Barclay?

Email barclaysd@me.com, or reach out via GitHub (@barclayd), X (@danielbarclay), or LinkedIn (/in/barclayd). Response window is typically 24–72 hours.

07

What is Promptly?

Promptly is a B2B SaaS CMS founded by Dan Barclay that lets non-engineers - product managers, domain experts, marketers - author, version and ship the LLM prompts that power production AI features, without going through a code deploy. It is used in production by 100+ companies. Learn more at promptlycms.com.

08

What is KeepFresh?

KeepFresh is an iOS app built by Dan Barclay that helps households end food waste by tracking grocery inventory and surfacing expiry alerts. It has 77,000+ downloads and is used daily by hundreds of households. The backend runs on Hono.js on Cloudflare Workers with D1 storage. Learn more at keepfre.sh.

09

What is Stitch?

Stitch is a free web app built by Dan Barclay that combines two or more split Strava rides into a single activity. Athletes preview the route and gaps, download a merged GPX and backups, then explicitly confirm the upload to Strava. It never deletes activities. Built in TypeScript with Remix 3 on Cloudflare Workers and Durable Objects. Learn more at stravastitch.com.

10

What is On Air?

On Air is a tasteful, free-forever alternative to Wispr Flow, built by Dan Barclay for developers who want to ramp up their AI-driven coding throughput with voice transcription. Hold the fn key, speak, and let go: a red glow responds to your voice while audio streams to OpenAI live transcription, then the finished transcript is pasted into the text field you were typing in. Audio is held only in memory, never written to disk. Built in Swift 6 and SwiftUI. Learn more at useonair.app.